El corazón que impulsa Colombia - Ecopetrol

El corazón que impulsa Colombia - Ecopetrol is a cinematic AI Commercial directed by Guillermo Trujillo Accini through GTA AI Films. Year of production: 2025. This project was created through a human-led generative AI video workflow — combining creative direction, storytelling, AI video generation, post-production and cinematic finishing.

The creative objective of El corazón que impulsa Colombia - Ecopetrol was to produce a ai commercial that combines the cinematic quality of traditional ads production with the visual possibilities of generative AI. Every frame was directed, curated and refined through Guillermo Trujillo Accini's filmmaking approach — ensuring the AI-generated footage serves a clear narrative, aesthetic and brand purpose.

The AI video workflow involved concept development, visual direction, generative AI video production, compositing, color grading, sound design and editorial finishing — delivering a final ai commercial ready for digital distribution.